Far too many of us start our day, while still in bed, by reaching for our phones. What might start out as a lazy, luxurious excercise of checking the weather, news or our social feeds, soon turns into text and email…and just like that we project ourselves into the middle of our fast-paced, never-ending to-do-list of a day…body tense and heart pounding […]
A new crop of celebrity, born out of digital – not so long ago laughed at – but now revered, is crossing over into the inner sanctum as they surpass their traditional peers.
Classical Dance. An art on the short list for extinction if it cannot be made relevant to the next generation. So much a reality that the industry formed Center for Ballet and the Arts just for the sake of finding new ways to connect with new audiences. Like most of the performing arts, patronage has […]
Taylor Swift takes a successful and bold stand against Spotify by pulling her entire music catalogue. If other artists follow, this will put music streaming as an industry at risk. This post explores what options the industry has and what could happen next.
How Walmart’s attempt at blocking ApplePay is a cheap shot across the bow in defense of protecting their own proprietary and weaker payment technology.
CBS thinks that it can sell a direct OTT service like HBO or Neftlfix. They can’t. Here’s why… Fragmented Masterbrand We know what we get with HBO. Do we know what CBS stands for? Do we even remember what shows are on the network? The dying broadcast model had them fill 24hrs a day […]
ROI for Brands via Content Marketing is looking them right in the eye. Explore future trends at content ownership that will deliver value and $ directly to Brands.