Using Brand Data to develop the right content.

The traditional television networks had to be all things to all people. In order to distribute their content, they needed deep infrastructure along with multiple broadcast, cable and FCC licensing agreements. Today everyone is a broadcaster and the costs are minimal. Brands used to have to buy their way into a network’s broader audience – […]

Apple Music is a complete disaster.

I just wrote about how Apple may be blocking Spotify from working seamlessly with their hardware. I was worried that these type of tactics from Apple may give AppleMusic the upper hand. In some ways I wanted Apple’s new service to give me a great reason to switch as all of my owned tracks still […]

AppleMusic & the detail that may kill Spotify.

I love Spotify. When Beats first came out I went on the free trial and found that both the content curation and user experience (UX/UI) to be way better. For a first version I was amazed at how good Beats was. Back then Spotify was still a bit clunky and basic functions like searching your […]

The next big thing in digital content…those little cable channels you never heard of.

And they thought cable was dead…well it is…kind of…at least as a bundled content package… …but everything is now migrating OTT… …and content is king…giving those little guys a huge opportunity. Think about all of the little cable channels you never heard of. Niche networks serving niche audiences with specific programming that never got the […]

Is #VR our new reality?

Let me get a bit esoteric for a minute. We hunger for things that have the promise to transform us. Our search for meaning has always led us to want to understand the origin of life itself. We use science and technology to play creator in order to get us closer to the answer. Advancements in […]

Waking up to meditation instead of technology.

Far too many of us start our day, while still in bed, by reaching for our phones. What might start out as a lazy, luxurious excercise of checking the weather, news or our social feeds, soon turns into text and email…and just like that we project ourselves into the middle of our fast-paced, never-ending to-do-list of a day…body tense and heart pounding […]

Rising Stars! Digital Celebrities Rewrite the Rules of Fame.

A new crop of celebrity, born out of digital – not so long ago laughed at – but now revered, is crossing over into the inner sanctum as they surpass their traditional peers.