Using Brand Data to develop the right content.

The traditional television networks had to be all things to all people. In order to distribute their content, they needed deep infrastructure along with multiple broadcast, cable and FCC licensing agreements. Today everyone is a broadcaster and the costs are minimal. Brands used to have to buy their way into a network’s broader audience – […]

Apps, the future of a new TV experience, and the death of the old.

What if apps did for TV’s and the entire viewing experience what apps did for phones? It was not so long ago that the idea of loading an app on a phone was not possible. The first iPhone did not allow this and it took some time before the API and …