The limits of social advertising.

What is up with all of the poorly targeted advertising on my social newsfeeds? Some days it feels like I am seeing more ads than posts from my friends and colleagues! I had such high hopes for digital advertising. You would think that the digital environment with participatory engagement, democratization of video content and non-linear […]

Apps, the future of a new TV experience, and the death of the old.

What if apps did for TV’s and the entire viewing experience what apps did for phones? It was not so long ago that the idea of loading an app on a phone was not possible. The first iPhone did not allow this and it took some time before the API and …