The irony of it all…given the whole point of AR is in bringing the technology into our real lives, not the other way around.  Either way, publishers have to try anything they can right now just to make an impact.  You be the judge, but this feels a bit gimmicky to me.

Posted in All

Published by Jared Hendler

Digital Media Strategist. Brand Content. Creative. Traveler. Surfer. Friend.

One thought on “ Augmented reality comes to Esquire Magazine… ”

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