Marketing communications, digital content & results driven creative leader with an eye for innovation.
Since the ‘alpha’ launch I have been playing around with Qwiki, and am pretty impressed overall. Given that search has not changed much since it’s inception (things became really serious when Google launched in 1998 and went public in 2004), the s…
Read more "Is Qwiki the future of search?"It’s not a question of ‘will’ e-books spell the death of the book store but ‘when’. In Christmas of 2009, the early adopters took the dive. This past Christmas (2010) statistics show that the e-book is one of the most sought after gifts of the sea…
Read more "When will E-Books spell the Death of The Book Store?"This holiday season, give yourself the gift of securing your own personal.com address. “Now why would I need that?” you ask, “…especially when I have my own Facebook and LinkedIn profiles???”. It’s a great questions – but think about it…do you…
Read more "The Gift of a Personal.com."They have the best algorithm, many of us have made money on their stock on multiple occasions throughout the years, they truly want to make a difference in the world, and they aren’t evil – but is the darling of search about to get it’s ass kicked…
Read more "Is Google falling behind in search as it gets ambushed by Facebook and Microsoft?"In case you have not seen it, Gap’s debut of a new logo created much controversy over the past few days, with Gap coming out to say that not only are they open to suggestions but that this is a part of a new crowdsourcing project. I don’t buy it. …
Read more "What’s the Gap’s real story behind their new logo?"As we look to build our own personal brands, we have quickly realized the danger of full transparency – especially without the likes of some very personalized privacy settings. With many an HR department screening candidates via Twitter and FB, so…
Read more "Social media – the new code of conduct is ultimately our savior."Make no mistake, the current new Twitter rollout is a big change. Big enough to succeed in ways that Orkut, Buzz and Google Wave could not. (I won’t review the feature set here as there are plenty of those available. Take a look at the links at th…
Read more "Is Twitter accidentally succeeding where others have failed?"Having recently installed a few new extensions for Mac’s newest Safari browser, I was surprised at how few people knew about these features (after mentioning this to a few friends). Browser extensions are like mini applications that run within eac…
Read more "Browser Extensions…an untold secret?"…it’s too early to tell Facebook’s overall intentions but it’s actually pretty amazing that it took Facebook so long to get into this game. Now that they have – chances are that they will make everyone else irrelevant. Why?…simply because of t…
Read more "Will Facebook Places be the death of Foursquare and Gowalla?"Some say that Facebook is poised to take over the web. That all content will eventually come to us via the recommendation engine that Facebook is building. ‘Like’ has already become a part of our lexicon. To ‘Like’ is as if we have combined credib…
Read more "Facebook and our new love for ‘Like’…"
Jared Hendler 